PRODUCT NEWS
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| The Field Museum partners with Atlantic Productions for new digital dinosaur exhibit |
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| 20 Feb 2018 . BY Lauren Heath-Jones |
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| Sue has been on display in The Field Museum since 2000, and is the most complete T-Rex specimen ever discovered |
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The Field Museum in Chicago, US, has partnered with Emmy and BAFTA award-winning media production company, Atlantic Productions, to develop a new digital exhibit.
The new exhibit will be centred around Sue, the museum’s 40.5ft (12.3m) T-Rex fossil, and is expected to open in Spring 2019, to celebrate the museum’s 125th anniversary.
Atlantic Productions, which has previously worked on David Attenborough’s Natural History Museum Alive and Flying Monsters, will create a scientifically accurate dioramic display of the late Cretaceous period, Sue’s natural habitat, using dynamic visual effects designed to bring the exhibit to life.
Sue was discovered by, and named for, paleontologist Susan Hendrickson, in 1990. It is the most complete T-Rex fossil, and second oldest T-Rex specimen, ever discovered, and has been on display at The Field Museum since 2000.
Emily Smith, director of Marketing and Business Development at Atlantic Productions, says: “We are proud to have been selected for this prestigious contract. It builds on Atlantic Production’s award-winning CGI capabilities and the creation of scientifically accurate environments including those seen in our work with David Attenborough. We are excited to work with The Field who have such a tremendously creative vision for the new gallery.”
Taylor Peterson, digital project manager at The Field Museum, says: “The Field Museum is thrilled to partner with Atlantic Productions to design Sue’s environment. Their trusted expertise and aesthetic in CGI animation will make for a spectacular experience worthy of our most famous fossil.”
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| PRODUCT NEWS |
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| Maurer Rides introduces Spike Waterfight |
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| Rollercoaster and ride designer and manufacturer Maurer Rides has announced its latest
concept, the Spike Waterfight, which allows spectators and rollercoaster riders to soak one
another with water cannons.
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| Triotech launches new dark ride Primordial |
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| Media based attractions creator Triotech has announced the opening of its latest
attraction, a next generation interactive dark coaster installed at Lagoon Park in Salt
Lake City, Utah, US. |
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| Small Footprint, Big Significance: Studio City Water Park |
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| Long known for its fancy casinos, Macau realized within the past decade that it must
diversify its tourism scene to attract new crowds. With the ambition of becoming the
leisure hub of China’s 72-million strong Greater Bay Area, the city began adding shows,
attractions, and family-friendly hotels. But the offering that truly stands out with fun
for everyone is Studio City Water Park – Macau’s first stand-alone water park, with all
the water slides and aquatic play structures supplied by WhiteWater. |
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| How surf simulators are transforming the experience economy |
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| The experience economy, driven by evolving consumer trends, is poised for continued growth
in the coming years. Millennials have been at the forefront of this shift, favouring
memorable experiences over material possessions. This preference has extended to other
generations as well, indicating a broader adoption of experience-focused spending habits
in the attractions sector. |
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