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Revealed: What Chinese visitors want from a UK hotel
POSTED 05 Aug 2014 . BY Chris Dodd
Chinese visitors to the UK have doubled since 2005 Credit: Shutterstock.com/Kzenon
Chinese tourists have shed some light on the type of hotels they value in the UK, with visitors numbers from the Middle Kingdom having doubled since 2005.

According to results published by Booking.com, Chinese tourists have rated Birmingham’s three-star Holiday Inn Express as the best place to stay in the country – handing the offering a rating of 9.6 out of 10.

Other hotels that made up the top five hotels in the UK according to Chinese visitors were Old Town Chambers, Edinburgh, Bath Paradise House, Bath, Broadlands Guest House, Windermere and Tower Guest House, York.

The Chinese tourists’ first choice – the £49 per night Holiday Inn – was praised for a number of different qualities, including the size of its bath, complimentary breakfast, pillows on offer and proximity to attractions.

“In line with industry trends, we have experienced a 50 per cent increase in UK bookings by Chinese tourists in the first quarter of 2014 compared to the same timeframe in 2013,” said Jason Grist, the UK area manager of Booking.com.

“In addition, we have seen the range of accommodations stayed in increase by almost a third. We believe this growth is just the beginning.

Chinese tourists have proven to be increasingly important to the UK’s tourism industry, with visitors spending £492m across the country last year.

Such is the impact tourists from the country could have on Britain, the UK Chancellor launched a pilot scheme last October to allow a select group of Chinese tour operators to use a Schengen form when applying for a UK visa, in order to increase visitors numbers by making the visiting process easier.
RELATED STORIES
  British landmarks to be renamed in Chinese as part of tourism drive


British landmarks Giant’s Causeway, Hadrian’s Wall and Kensington Palace are among 101 points of interest to be given Chinese names as VisitBritain continues its concerted campaign to court tourists from the Asian superpower.
  UK could be missing out on £1.2bn in Chinese tourism spend each year, says new report


Leisure and hospitality industries in the UK could continue to lose ground on France and Germany in attracting high-spending Chinese tourists unless the UK government is to simplify its visa application process, according to a new report.
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UK's Royal attractions had a bumper year in 2023
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Efteling to convert steam trains to electric as part of green drive
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COMPANY PROFILES
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
Taylor Made Designs

Taylor Made Designs (TMD) has been supplying the Attractions, Holiday Park, Zoos and Theme Park mark [more...]
Red Raion

Founded in 2014, Red Raion is the CGI studio for media-based attractions. [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
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FEATURED SUPPLIER

CSI Design Expo Americas 2024 announces new Attractions & Entertainment Technology Zone
Cruise Ship Interiors (CSI) invites cruise lines, shipyards, design studios, outfitters, and suppliers to take part in CSI Design Expo Americas in Miami, Florida, the region’s only event dedicated to cruise ship interior design. [more...]
CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
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18-22 May 2024

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The Ravenala Attitude Hotel, Mauritius
23-24 May 2024

European Health Prevention Day

Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
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NEWS
Revealed: What Chinese visitors want from a UK hotel
POSTED 05 Aug 2014 . BY Chris Dodd
Chinese visitors to the UK have doubled since 2005 Credit: Shutterstock.com/Kzenon
Chinese tourists have shed some light on the type of hotels they value in the UK, with visitors numbers from the Middle Kingdom having doubled since 2005.

According to results published by Booking.com, Chinese tourists have rated Birmingham’s three-star Holiday Inn Express as the best place to stay in the country – handing the offering a rating of 9.6 out of 10.

Other hotels that made up the top five hotels in the UK according to Chinese visitors were Old Town Chambers, Edinburgh, Bath Paradise House, Bath, Broadlands Guest House, Windermere and Tower Guest House, York.

The Chinese tourists’ first choice – the £49 per night Holiday Inn – was praised for a number of different qualities, including the size of its bath, complimentary breakfast, pillows on offer and proximity to attractions.

“In line with industry trends, we have experienced a 50 per cent increase in UK bookings by Chinese tourists in the first quarter of 2014 compared to the same timeframe in 2013,” said Jason Grist, the UK area manager of Booking.com.

“In addition, we have seen the range of accommodations stayed in increase by almost a third. We believe this growth is just the beginning.

Chinese tourists have proven to be increasingly important to the UK’s tourism industry, with visitors spending £492m across the country last year.

Such is the impact tourists from the country could have on Britain, the UK Chancellor launched a pilot scheme last October to allow a select group of Chinese tour operators to use a Schengen form when applying for a UK visa, in order to increase visitors numbers by making the visiting process easier.
RELATED STORIES
British landmarks to be renamed in Chinese as part of tourism drive


British landmarks Giant’s Causeway, Hadrian’s Wall and Kensington Palace are among 101 points of interest to be given Chinese names as VisitBritain continues its concerted campaign to court tourists from the Asian superpower.
UK could be missing out on £1.2bn in Chinese tourism spend each year, says new report


Leisure and hospitality industries in the UK could continue to lose ground on France and Germany in attracting high-spending Chinese tourists unless the UK government is to simplify its visa application process, according to a new report.
MORE NEWS
Disneyland Paris renames theme park as part of $2 billion transformation
Disneyland Paris has unveiled a new name for Walt Disney Studios Park as part of the park’s US$2 billion transformation.
UK's Royal attractions had a bumper year in 2023
Numbers from the Association of Leading Visitor Attractions, (ALVA) show that Royal attractions saw a huge increase in visitor numbers during 2023 – the coronation year of King Charles III.
Efteling to convert steam trains to electric as part of green drive
The Everyday Heritage initiative celebrates and preserves working class histories
Off the back of the success of the first round of Everyday Heritage Grants in 2022, Historic England is funding 56 creative projects that honour the heritage of working-class England.
Universal announces long-awaited details of its Epic Universe, set to open in 2025
Universal has revealed it will be adding new Harry Potter attractions, alongside Super Nintendo and How to Train Your Dragon worlds to its Florida resort.
Heartbreak for Swedish theme park, Liseberg, as fire breaks out
A fire has destroyed part of the new water world, Oceana, at Liseberg in Sweden, and a construction worker has been reported missing.
+ More news   
 
COMPANY PROFILES
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
Taylor Made Designs

Taylor Made Designs (TMD) has been supplying the Attractions, Holiday Park, Zoos and Theme Park mark [more...]
Red Raion

Founded in 2014, Red Raion is the CGI studio for media-based attractions. [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
+ More profiles  
FEATURED SUPPLIER

CSI Design Expo Americas 2024 announces new Attractions & Entertainment Technology Zone
Cruise Ship Interiors (CSI) invites cruise lines, shipyards, design studios, outfitters, and suppliers to take part in CSI Design Expo Americas in Miami, Florida, the region’s only event dedicated to cruise ship interior design. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

18-22 May 2024

Eco Resort Network

The Ravenala Attitude Hotel, Mauritius
23-24 May 2024

European Health Prevention Day

Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
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